About Us
we support your sports
At Yonex, we are driven by curiosity, always reaching for the sky while staying deeply connected to our values, customers, and roots. This duality is embodied in our logo, which symbolizes the boundless blue sky and the green grass that keeps us grounded, and gives us our edge, driving us to transform endless possibilities into realities and challenges into opportunities. As we push forward on our journey, we aim to go far beyond the ordinary, realizing our mission of bringing the world together by deepening people's connection to sport and to each other to fulfill our higher purpose of crafting a better future with unique innovations.
Message from Alyssa Yoneyama, President
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